This Crisis Media Training workshop focuses on the need for successful interaction with the media. After completing our training, your employees will have the skills necessary to confidently and correctly manage media contacts.
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Crisis Training Training
A Crisis can happen to any
organization, at any time. We specialize in preparing people
to manage a crisis while communicating effectively with
the media. For more information please call or email us.
Crisis Communication: How to Communicate in a Business Crisis
When an unforeseen crisis bruises your business, you can sink or swim, depending on how you communicate with customers and employees.
Difficulty: Challenging Instructions
Things You'll Need:
Internet Access
Business Loans
Personal Organizers
Computers
Cellular Phones
Business loans
Crisis communications After the Crisis
1 To regain trust from customers, make good customer service a priority.
2 Maintain contact with media, if appropriate.
3 Put together a crisis management plan to rebuild your positive reputation in the community.
Crisis communications During Crisis
1 Quickly and cautiously communicate with your employees and customers, as well as the community.
2 Appoint a crisis communications spokesperson to communicate with the media. Be clear and consistent with your crisis communications message.
3 Communicate about crisis in as many ways as possible - print, telephone, radio, television or mailings. Focus on any positive outcomes.
4 Assemble a group of employees, if appropriate, to be part of a crisis
communication team.
5 Put your crisis
management plan into
action - hesitancy and
delay will spur rumors
and increase anxiety and
despair.
Preparing for a Crisis
1 Create a crisis
management plan for how
you would handle a
variety of business
crises, such as theft,
fire, key employee
illness or death, loss
of a primary supplier or
regional catastrophe.
2 Talk with others in
your industry about how
they handle certain
business crises.
3 Work at building a
positive relationship
with the community and
customers, in case you
need their support in
the future.
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